Importance of Self-employment to Individuals

            Importance of Self-employment to individuals
(i)                 Being your own boss: - Control your destiny answerable to yourself, rewards received are in direct proportion to your work/managements skills.
(ii)               Anticipation of future wealth
-     Business has potential of growth into a giant 
-     Consider your business to be an extension of your own being.
(iii)             Direct Communication with your employees
-     One line of management - face to face contact with your employees - achieves goals.
(iv)             Personal contact with customers
-     Develop and maintain satisfying and enriching relationships.
(v)               Centralized decision-making
-     Respond quickly to situations
-     Take advantage of unexpected business opportunities and
Profitable gains
(vi)             Satisfying work – challenges of creating a business and achieving goals exciting and fulfilling

(vii)           Entrepreneurial status - Derive satisfaction from recognition.

            Importance of Studying Entrepreneurship
Studying entrepreneurship is important because it will enable the students to:
(a)               Learn to develop ideas by:
·         Learning to recognise business opportunities
·         Researching customer insights
·         Understanding the needs of the market in terms of services, products and price
·         Conducting a self-assessment of personal creativity
·         Conducting a feasibility study
·         Identifying various business entry strategies

(b)               Prepare to start a business by:
·         Writing a working business plan
·         Approaching others for money and other resources

(c)                Build a viable business by:
·         Learning to allocate resources
·         Using various marketing strategies
·         Managing money and personnel

Other benefits of studying entrepreneurship include:
·         It provides a clear picture of what entrepreneurship is therefore cultivating an interest of venturing into it in future
·         It helps students to develop a positive attitude towards entrepreneurship and self-employment
·         Enables one to make use of technology to become innovative and creative

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