Types of Entrepreneurs
There are many
categorizations but we use one that categorizes entrepreneurs into crafts
entrepreneurs, opportunity entrepreneurs and ego-oriented entrepreneurs.
(a)
Craft
Entrepreneurs
- This type exploits and utilizes personal skills
without expanding their business
- Usually the skill is learnt from a technical
institution and through an apprenticeship system
- This type is survival driven; it is also
product oriented and they typically employ 0-5 persons
- They are resource based generally they contribute to
new ideas; innovations and they also add value to their products
- 95% of the Kenyans belong to this category.
(b)
Opportunistic
Entrepreneurs
- This type does not expand the business and the
business grows only as far as the owner coordinate them
- He is interested in business growth and expansion
- This type is ellegated to one business and others
- Utilizes professional staff
- He is opportunity oriented (sees and grabs many
opportunity as they come)
- He is not resource based
- He is a good network
- Only 5% of Kenyan entrepreneurs fall in this category
yet it is category that most government and development thinkers promote.
(c)
Ego-oriented
entrepreneurs
- This type can either be craft/opportunists but they
are in business to be recognized meaning they are too showy, flamboyant
- These people like to be driving cars, living in posh
areas and they want their superiority to be recognized
- Their businesses grow as far as owners can control
them
- Working for them can be very difficult, because they
perceive job as a favour for them.
